Emilio Pucci

The “Prince of Prints”, Emilio Pucci, created his brand that quickly became an iconic fashion empire, showcasing a distinctive artistic vision in a kaleidoscope of vivid colors and graphic patterns that are kinetic instead of static.

The Story

The innovative designs and use of stretch silk and wrinkle free fabrics of Emilio Pucci captivated the hearts of modern, sophisticated women. What defined a jet-setting generation of the past, keeps going with the brand's new and exciting designs in bags, shoes and scarves.

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